There is no doubt that 2020 is en route to becoming a revolutionary year for the natural health industry. Since the passage of the Farm Bill in late 2018, companies specializing in natural wellness products have been on an explosive rise, offering better results without the use of toxic, unnatural ingredients.
In the last year, even popular stores like CVS, Kroger, and Winn-Dixie have begun carrying these products on their shelves in order to meet the increasing demand for more natural and more effective brands. Colorado-based Veritas Farms is one of these brands supplying users with natural health and wellness products, and despite being relatively new, they already have established themselves as leaders in the field thanks to their diverse assortment of products and their farm-to-home artisanal manufacturing process. That is why we have chosen Veritas Farms as the natural wellness company to look out for during 2020.
At first glance, one would assume what sets Veritas Farms apart is their wide variety of products, their modern packaging, or their affordable prices. However, the real difference—and what makes them one of the most exciting natural health brands—is what happens behind the scenes.
Unlike the vast majority of wellness brands, Veritas Farms is a fully-integrated company. In other words, the publicly-traded company (VFRM) is directly involved in every step of production, from the cultivation of their plants on their own farm to the manufacturing and bottling of their formulas. They are there from the beginning until the end—from soil to oil.
No, but we wish. Remember hearing how generic supermarket products, like cereals and soft drinks, are often made on the same production line as “named” brands? Well, natural wellness brands usually operate in the same way. This means that most brands obtain their plant-extracts from the same handful of providers. This practice limits competition among providers of natural plant extracts, hence placing a cap on the overall quality of natural products out on the market today.
Veritas Farms is disrupting this practice through its vertically-integrated structure, which allows them to control their own supply chain. Their extracts are naturally obtained from organic plants grown on their own farm in Colorado, where they are later hand-crafted into the brand’s signature oils, capsules, and other natural health products.
Think of salsa bowls at a party. While most guests (brands) obtain their salsa (plant extracts) from the same communal bowl, Veritas brings their own home-made salsa to the party. If you had to pick, which would you prefer?
In addition to their “small-batch” manufacturing process, Veritas Farms’ formulas go through a rigorous testing process at three different third-party laboratories. This ensures their products meet the highest quality standards and comply with all industry regulations, so you know you are getting the best possible plant-based products available today.
As further evidence of their commitment to quality and transparency, Veritas Farms makes their certificates of analysis available to every online visitor. These documents, issued by third-party laboratories, show quality control results and confirm each product meets its product specification.
Thanks to their extensive line of natural plant formulas, Veritas Farms is an excellent choice for all types of users looking to make the switch to natural wellness. From oils to natural skincare creams, Veritas has the right products to help you integrate natural ingredients into your everyday wellness routine.
Veritas Farms’ line of natural wellness products includes the following collections:
All items in these collections are produced with natural extracts and natural ingredients, such as organic stevia, MCT oil, and other organic essential oils. They contain no solvents, contaminants, or other harmful substances. Additionally, all collections offer products available in different strengths and flavors, so you can choose the formula that best meets your individual needs and preferences.
If you are looking to make the switch to natural wellness for the new year, now is the best time. Simply click here to visit the official Veritas Farm website and start living healthier today!
2020 is set to become the best year for the natural wellness industry. Why not make it the best year for you, too?